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One way to increase sales and enhance your reach should be to focus on specific products or services. This will vastly reduce competition and increase your bonus to sell. A high level00 creative specialist, consider specialized in within a particular field or design. While you can easily still compete with large retail strings like Walmart and Amazon online, you should have an edge if you are able to concentrate on niche products and services. The benefits of the process are many. But remember, you should understand the legalities involved with starting a business online.